Belvedere International Visual Magazine Festival

12-16 December 2012

In partnership with Rome’s Museum of Contemporary Art (MACRO) and Casa delle Letterature, the Istituto Europeo di Design presents the 3rd edition of BELVEDERE in Rome, a four-day showcase of the best visual magazines and art books in contemporary visual culture.

Varoom magazine is featured at this event exploring the latest trends in visual magazines and art books.


The most interesting aspect of this new edition of BELVEDERE is that, for the very first time, commercial visual magazines enter a contemporary art museum not as a complementary part of the setting, but as the objects of an exhibition, valuable works of art of great aesthetic significance.

In today’s culture where contemporary art is increasingly intertwined with multiple visual codes, from urban art to illustration and advertising, MACRO offers an innovative and perfect setting for magazines able to turn provocative visual contents, highly iconic materials and iconographic research into a form of art.


MACRO – Museo d’Arte Contemporanea Roma via Nizza, 138 Opening 12 dicembre, dalle ore 19.00 alle 21.00 dal 13 al 16 dicembre, dalle ore 11.00 alle 21.00 sabato 15 dicembre, dalle ore 11.00 alle 22.00

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