The Pro-Action group held an Introduction to Pro-Action campaigning on the evening of Wednesday 28 March at Finers Stephens Innocent LLP, 179 Great Portland Street, London
Pro-Action – visual artists in business, are a group working to protect artistsâ€™ rights in the commercial world, campaigning to established better terms for visual creators and promote professional practice.Â The petition to support our activites has been a great success, garnering over 1300 signatures so far.
All signatories were invited, along with representatives from the organisations which make up Pro-Action (Association of Illustrators, Association of Photographers, Society of Artists’ Agents and Professional Cartoonists’ Organisation), and other organisations such as AIR and the Royal Photographers Society.
Pro-Action Chair, Robert Lands of Finers Stephens Innocent law firm introduced the group and its aims, and committee member and AOI chairman, Andrew Coningsby, covered some of the cases the group has taken on and expanded on what the group are doing to improve the position of visual artists, including putting submissions to government on copyright consultations.
Illustrator, Tim Ellis, confirmed the positive aspect of organisations’ protecting the rights of visual artists and how he’d benefitted from them. Pro-Action members then talked with attendees over drinks and nibbles supplied by FSI, answering questions and describing ways that they could support the group’s aims.
We ask that all contracts for the commissioning of visual artists (illustrators, photographers, cartoonists, fine artists etc) be:
â€¢In plain English;
â€¢Fair and reasonable;
â€¢Agreed with the artist before work starts.
We ask for an end to indiscriminate â€œrights grabsâ€ (copyright assignments or very broad exclusive licences). In most cases a licence for specific uses will be sufficient.
We ask that the moral rights of visual artists are respected. In particular, they should not be asked to waive their right to receive an attribution (or credit) for their work or the right to object to derogatory treatment of their work.
We ask that fees paid to visual artists reflect their investment of skill and labour, the use of the work and the scope of rights obtained.